Trends
Is it rising, or just loud?
Tools and essays for telling a real shift in attention from a single spike.
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Topic momentum
Paste weekly numbers. See whether attention is rising, flat, cooling, or only spiking after a single week.
Eight or more weekly valuesOpen the tool →
How to read a weekly signal without overreacting
A short method for separating a real shift in attention from a single spike.
2026-09-18Read →